1902: The Milch Cow and Farm at Oscar Hammerstein’s on 42nd Street » Oscar Hammerstein
In 1904, the Victoria Theatre was relaunched as Hammerstein’s Victoria “Theatre of Varieties,” with live acts featuring countless celebrities of the stage at the time. Noted performers included Charlie Chaplin, W.C. Fields, and Houdini. That same year, Longacre Square was renamed Times Square.
Oscar Hammerstein and his Victoria Theatre
